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Silver Airways
Rebrand / Campaign
How can an airline flying to and from paradise represent their
destinations in their branding?
AD & CW : This one was all me, boys n' girls.
A facelift for their current logo paired with a new tropical color palette.
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Outside of the plane with new branding.
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Plane interior - cabin dims to imitate the sunset.

Updated social to introduce new branding.

Microsite with a page introducing Airbnb collab.
'Silver Select' is an Airbnb collab giving young travelers the chance to visit neighboring destinations at a discounted price when their Silver flight and Airbnb are booked together.
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TikToks getting the word out to our target audience.
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